How To Make Your Blog a ‘Sticky’ to Your Readers

by Melvin · 32 comments

This is a guest post by an awesome kid named Melvin Dichoso.

Do you ever wonder why big bloggers never lose their followers? Why it seems like they always get chased even though they’re not really doing anything special?  Today I am very elated to share to you guys how you can keep your readers for the long haul.

Getting readers is easy. In fact, I can get 50 new people every day to read my blog. What is a bit tricky is how to make them stay for long. If you’re blogging you’d easily notice the trend of new readers following you, then after couple of months not following you anymore and stuffs. It happens for reasons like sometimes they started liking other blog content more than you or maybe you started adding those intrusive ads that they became annoyed and etc.

Fact is, it’s very possible to let your readers be readers for a long time. And here I’m going to list down three factors why very few bloggers manage to get their readers reading and following their blog for life.

blog readers

Over Delivering

Over delivering is simply stuffing your readers with superb and timely content. You don’t need to do it every day (timely) but still can have a huge impact on your readers’ loyalty.

Try writing superb content every once in a while (superb content means an article with more than a thousand words). Or maybe get them to read a series posts of yours. You can also do well by providing walkthrough guides and articles. Either way as long as you are over delivering, you’re not gonna have any problems with keeping them staying.

The problem though is that not too many bloggers do well with over delivering. Are you one of them? Maybe it’s time to prove me wrong.

Transparency

Being a transparent person is one quality I admire a lot. One of my favorite blogger with the name of Shoemoney is probably the most hated person out there (along with Chow). He receives flak a lot of times, some claims he is fake, some thinks he is retarded but who cares? He just shows himself transparently, just writes his stuff as what his mind dictates.

I recently wrote a post entitled “It’s not about controversy, its just being me” which received a really good and warm response from different people. The truth about being transparent is that you are letting people realize that you stand for something. I mean surprisingly not a lot of people stand for things. Most of the times they follow the majority, they prefer to be like the many.

Being transparent is crucial as you cannot please everyone. There will be times that you’ll be hated but that are all part of the process. Be yourself and your readers will thank you soon.

Rewards

Most people mistakenly think that by saying reward, it’s about physical gadgets. It actually is not. Not a long time I ago I wrote about how to show appreciation to your readers and in that post I emphasized that small ways can mean a lot to them. A simple comment back to their blog, or a re-tweet on one of their posts can mean a lot to them. As a result, they are more likely to feel that you’re not just a blogger, but actually someone who’s a friend.

Try to become accommodating to them, be as nice as possible and they’ll feel their special. As a result, they’ll keep coming back for more.

Conclusion

These are three simple yet every effective means on how to make your blog like a sticky to them.  Building a blogging relationship is no different from building a personal relationship. You are benefiting because they are benefiting too and they would start liking you and your blog because of simply what it is.

About Melvin

Melvin Dichoso is a blogger and internet marketer who writes at MelvinBlog Dot Com. He's currently giving away a free report called the Blog Marketing Guide for his newsletter subscribers. He also tweets out occasionally.

has written 7 superb article(s) on this blog

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Ed Michael June 10, 2010 at 7:54 pm

Another good way also to keep them reading something different from what they are used to. Admit it, you don’t want to eat cheeseburger and fries everyday for a whole week. Same thing applies to the readers, give then something that would hasten their appetite (their eagerness to read) and bring them something new read from time to time.

Jarvis June 13, 2010 at 8:57 pm

Great tips! I didn’t know rewards are more than just the prizes. I think you accentuated that point really well by saying that readers appreciate every small things they could ever get..

Matt June 13, 2010 at 9:03 pm

Gotta be a bit careful with transparency as it can work either ways. In the internet its all abot influence and the moment you become honestly controversial with something and not have people on your side, its definitely something that can harm you equally..

Alesandra August 13, 2010 at 6:24 am

What makes a blog successful is a steady base of readers who come back to see the latest updates on a regular basis. These loyal readers love what you write and will always return. In many respects, a smaller group of loyal visitors is better than large group of those who come by once and then never return. To get those loyal readers, a blog needs to be sticky. In other words, those who come to read what you have written will love it enough to make hitting the blog a regular occasion.

Usama October 1, 2010 at 4:43 am

Blogging is all about being yourself. And if someone hates you, then who cares. You should be always down to earth, follow your heart kind of guy/gal.
Thanks.

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