Unique Content Isn’t Enough to Drive Traffic to Your Blog

by Oussama on June 9, 2009

make money online

This is a Guest Post by Oussama Afellad of  Twitter Tips Center dot Com – Follow him @TwitTipsCenter

If you’re able to write unique content, then everything else will be easy for you, however using your creativity to generate unique content isn’t enough to drive traffic to your blog, many bloggers write unique articles in their blogs but they don’t receive much traffic back. I’m listing below some points and tips which I hope they’ll help you.

Find The Hungry Crowd:
It’s about finding a hot topic for you blog. Blogging about something which few people are interested in won’t help you to receive much traffic to your blog. See what people are interested in nowadays, and write about it.

Understand Your Readers:
The more you know your readers, the more easy you can pick a good topic. Ask yourself why the readers are reading what you’re writing and focus on it.

Give Your Article an Objective:
Meaning the purpose of the article. Your readers should reach some goal after reading your article.

Explode Your Creativity:
Create something that will attract people’s attention and make them do what you want them to do by asking yourself what’s new and unique in this article.

Ask Your Readers What Do They Want:
Take the chance to ask your readers what they would like to read on your blog, it somehow creates a kind of friendship with your readers and they will always give you ideas on what to blog about, which is good.

Learn from Feedback:
If you write something interesting, your readers will definitely leave a feedback for you, either in comments or Twitter… Wherever. Learn from their feedbacks and mix it with your article to produce a high quality content.


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{ 68 comments… read them below or add one }

GG September 20, 2010 at 4:43 pm

Writing about the world’s most heated issue will surely drive a traffic. An article where everyone could relate themselves with. Thank you for a great article, this would help.

Reply

cam from cheap college books October 22, 2010 at 11:19 pm

Feedback is a great way to increase readership. A reader is more likely to come back if their concerns are addressed.

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John January 5, 2011 at 1:48 pm

I agree that you must engage your readers in a conversation. If you do not listen to what they are saying then you are the one doing all the talking…and no one likes that.

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Mark Savard January 22, 2011 at 10:34 pm

Nice website, however this add to any type of bar sticking to the left side of the screen is really very annoying. I would have to suggest moving it because it cuts off the first few letters of every blog post, making it hard to read. Just some quick advice but again, nice website I like the content

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Mohammad Shadab January 26, 2011 at 4:02 pm

Hello Oussama,
I am completely agree with you, The fact is that the content is the king for seo and the content you are created still in your blog so you have to make your blog seo friendly and you have to do some extra work for automatically promoting your content to major search engines by making seo friendly blog.

Mohammad Shadab
Best Regards!

Reply

Satrap from Make Money Online February 3, 2011 at 12:10 pm

Fantastic post Oussama. Finally someone how is talking some sense, content alone is not enough, no matter how unique and useful your content is!

I personally experienced it first hand and what I realized is that backlinks are the most important thing (at least from seo stand point and search engine traffic). You can get traffic to your site if o=you build enough backlinks even if you dont have any content on your site.

However, once the traffic arrives, keeping it there and coming back for more is something that all the backlinks in the world cant help you with. Thats where content comes in to play, quality and useful content is what will make those targeted visitors stay on your site for longer and come back over and over again.

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Ajay February 5, 2011 at 10:31 am

Good content is obviusly important… but the number of backlinks you have is essential.. it helps building your PR and as well as drive traffic to your website… once the people get to your blog they will come back to it if they find the content interesting

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Lee Ka Hoong April 16, 2011 at 7:10 am

Unique content is important for a blog if you’re trying to drive massive traffic, but some little technique need to be used to get them read your blog post as well. You have some great points there, I would like to add some tips like writing catchy headlines and call to action post, that works pretty well for my blog.

Thanks for the tips Oussama.

Regards,
Lee
Lee Ka Hoong recently posted..5 Ways How To Branding Your BlogMy Profile

Reply

George from Hifu May 2, 2011 at 9:48 pm

Strong content according to me rules but it is also true that SEO work is equally important because without optimization the best contents do not get noticed. Doing SEO works is like enhancing, to make the work more noticeable to the readers but readers would never appreciate articles with a poor content. The tips you shared are very much valid and to the point Oussama, it’ll be always a pleasure to read your articles.

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John from Free Gadgets May 9, 2011 at 7:06 pm

This article breaks the myth that says, content is the king.
And I definately agree. I think, The Niche is the King sounds better!!!
Not only sounds better to me but to google too.

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Garish May 17, 2011 at 10:38 am

Writing about the latest buzz and then sharing your posts on various social networks especially twitter can really drive instant traffic to your blog. But to keep them intact and become your readers, you have to post regularly.
Garish recently posted..10 things to do after creating a blogspot blogMy Profile

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Jerrick June 21, 2011 at 12:33 pm

i believe even interact with customers also not be enough to get traffic.
Do think of get other traffic from other source and medium.
Try to get backlink from other blog and forum as well.
The highest traffic you have, you able to monetize more from your blog.

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Norhafidz August 10, 2011 at 11:21 pm

I agree that write about current issues and share it in social media/networking will definitely brings a lot of traffic. But, question is, how to maintain those traffic coming in regularly. The answer might be repeat doing the same thing again.
Norhafidz recently posted..What is TiomanMy Profile

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Joseph September 4, 2011 at 10:55 am

Another good way to spruce up your blog is to check out the hot news topics and try writing about every topic that comes up. Eventually a couple will stick, and you can write more and more about those topics. Keep trying new ideas that are popular and you will eventually have a good one.

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John September 19, 2011 at 6:32 am

If you have a somewhat established blog, another technique is to look at google webmaster tools or search analytics and see what topics you’re showing up for but haven’t written about.

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Kostas from Online Opportunities October 6, 2011 at 1:00 pm

That’s a great idea it’s simple and everyone could do it, I will certainly try it on my next posts, thanks for this tip John…
Kostas recently posted..Writing Content People Cannot ResistMy Profile

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Wayne Lambert October 9, 2011 at 9:07 pm

Yes, understanding your readership is vital to getting better results from your blogging.

Most people create content based upon what they think their readership wants rather than based upon what their readership actually wants.

This is as relevant today as it was in 2009 when you wrote this post.
Wayne Lambert recently posted..Transformational Vocabulary to Change Your BusinessMy Profile

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jeffkgross October 19, 2011 at 6:59 pm

Participating to social networks and working on backlinks will get you “unique and excellent content” boost and attract traffic to your blog. Every blogger must work constantly on social skills and acquiring quality backlinks. And, if you are little different from other bloggers in your niche you have more chance to succeed. But, without quality unique content can’t do anything. Thanks Oussama on interesting information!

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Si Kasep October 24, 2011 at 9:47 am

Hi Oussama,

I agree with you. A blog isn’t only unique but more even deeper than that it’s the personality “Who Really We Are”. Our genius is our creativity that we can share with the audiences/readers through what we’ve written. Your article just reminding me that “This world need an original not a copy one.”

Si Kasep
Si Kasep recently posted..Status Updates About Me, I, Myself for FacebookMy Profile

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Akash Kumar from iSEOforGoogle October 26, 2011 at 2:22 am

Writing great content is useless unless people are able to see what you have written. People need to see your quality posts in order to appreciate your efforts with links.
Akash Kumar recently posted..4 Common SEO Errors to AvoidMy Profile

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San Jose November 15, 2011 at 2:22 am

Writers and readers have a relationship of understanding each other. The connection between those two grow the more they read and write. Each person has a responsibility of keeping the other excited. This can be seen as a relationship. If the male in the relationship is a boring guy and doesn’t keep the female entertained, she will leave him and vice versa. I definitely agree with you; and if I come across something that I’m reading and its not very interesting, I’ll would just leave or move on to the next topic. Awesome article though, thank you for sharing.

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Nelson from The Article BOSS January 20, 2012 at 2:03 am

I like this point “Give Your Article an Objective”. Even after Panda, there is a still a wealth of mindless rehashed content floating around on the net — its just disguised a whole lot better now.

What separates the flash from the trash, however, is high-quality content that’ll actually get a point across, or offer something the reader has never seen. You’ll know it when you see it.

Great content informs, entertains, updates, sells, excites, and serves its intended purpose. Now if that purpose is solely traffic generation and sales, etc. then you could have a problem.

Cheers :)

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