This is a guest post by Akash Kumar from iSEOforGoogle.
“How To Get More Traffic To My Website” has got to be the biggest question of today’s internet age amongst webmasters.
Whether you are a large corporate or an in-house firm, traffic is the need of the day. Most of the online businesses fail due to lack of adequete traffic, but you can avoid this by following sound internet marketing techniques.
Here are a few methods you can use to increase your website traffic…
1. Optimize Your Website
If you already have a decent site up and running but you are not getting any traffic, the first thing you can try is to rank in the SERPs. Start off with some keyword research, find a decently searched keyword with moderate competition and optimize your site for that particular keyword.
After you are finished with the on-page optimization, try your hands on some link building. Increase the number of inbound links to your website, submit to authoritative directories, write some articles on your field of expertise and submit them to popular article directories, get active on popular forums in your niche, leave out useful comments on related popular blogs, exchange a few links with trusted sites related to your niche and see if you can rank within the top 10 for your targeted keyword.
NOTE: Ranking in the SERPs takes time, it can be 3-6 or even 12 months, depending on the level of competition and the aggressiveness of your link building campaign, so be patient.
2. Start Blogging
It is possible that you get some traffic, but you are stuck without any growth due to low amount of traffic. If that is the case, start a blog and start writing. Don’t be afraid to spill out a few secrets, let your visitors know the level of expertise you have in your niche. Try to hold your current traffic by blogging about what your users require, this will help them bring more traffic to your site by referring you to their friends and family.
Post about something your users would want to read, ask yourself a few questions like “What answers could I be looking for as a visitor”, and try to answer them in your blog post. Keep your style of writing professional, to the point, yet enjoyable to read.
3. Get Active On Social Media sites
Register your company profile on sites like Facebook, Twitter, LinkedIn etc. These sites are now seen more as a brand management tool than anything else. Due to the authority of these sites, you have a good chance of ranking for your company name with your profile on these sites. You can also use your keywords here to have a better chance of ranking in the SERPs with these profiles.
Provide a direct link on your homepage to your social profiles so that your visitors can follow you there. Engage your visitors, let them know about you, your company, upcoming products, events, news and changes in your niche. Promote your blog posts on your social media profiles. Communicating via social media gets you a great opportunity in converting your visitors into real-time customers.
4. Guest Blogging On Popular Sites
Guest blogging is gaining in popularity and with platforms like MyBlogGuest people are getting a direct exposure with blogs interested in guest posting. More and more blogs have now started accepting guest posts. Guest blogging can give you the exposure you need, your level of expertise and knowledge gets exposed to a broader range of traffic. Guest blogging can turn out to be decisive factor for your blog in terms of traffic and links.
Try to find out blogs within your niche that accept guest posts, write an informative post for them in return for a link to your website. This way, you not only get traffic but also free inbound links. The real plus point of this is that if your posts gets published on popular blogs people treat you as an authority in your area of expertise.
5. Give Something Out For Free
Give out something for free, it can be anything from a free coupon, product, service or advice. Just don’t be afraid of giving things out for free occasionally, because this will bring more people to your site, everyone loves the idea of something being free so it will result in more and more amount of traffic. The people you give out to free will refer you to their friends and family. You can ask them to write a review on their site about your products or services; they will be happy to help.
NOTE: You do get traffic from giving out things for free but its upto you to hold on to this traffic.
6. Build A PPC Campaign
All of the mentioned above can take you some time to get traffic, but if you are looking for traffic instantly sign up with popular Pay Per Click programs with popular search engines like Google for Google AdWords, Yahoo Sitematch or even with Facebook. It only takes a few minutes to set up a PPC campaign with these services and you will start getting traffic immediately but remember your site needs to be good enough to convert this traffic into sales, so make sure that you are ready to receive the traffic.
CONCLUSION
For people to appreciate you, you need to build something so useful that you are able to hold onto whatever traffic you recieve. So first make your site so useful that those once visit you come back to you for more.
Remember behind every successful site there is some useful content.
So roll up your sleeves and start working, choose the best marketing technique that you find suitable for you and get the traffic flowing to you.
Top 10 Search Terms:
• boost website traffic • software companies in indore this blog uses premium commentluv -the version of commentluv on this site is no longer supported • boost site traffic • how to boost website traffic • how to increase internet traffic to your website
I’ve mentioned this in one of my comment but I think participating in forums can also increase website traffic especially if your article is very much helpful to forum readers.
If all these activities are being done still your PR drops then would could be the possible reasons?
HI, This article is just awesome, As a newbie it helps me a lot, i believe. I love that 4th one which encourages me even more to write guest blogs. I think to boost traffic, we have to be active on social media too, rightt?
Very informative thank you so much. I’d had almost everything except the Paid Per Click campaign. How do you feel about making small advertisement videos and posting them on you tube + linking your youtube profile to your blog? Do you think thats effevtive?
Creating videos can be very effective for traffic once your channel gets a regular subscribers or your videos get popular, it can bring you a hell lot of traffic. But video optimization is quite a different thing. You will need to optimize your videos too as the competition is getting severe these days.
Good tips Akash, I especially like the suggestion to give away something for free. As I have a health blog, I’ve decided to create a book for download that contains nutritional information on healthy food.
Hi Thomas,
I’m glad that you liked my advice.
Hi Akash,
These 6 tips are awesome friend. You have explained top traffic sources here. I like PPC ads for immediate traffic and SEO for organic traffic. Guest posting also can give us some good quality free traffic too. Also one can try Hubpages, Ssquidoo etc for quality traffic.
Thanks my friend for this great post,
Abhijit….
Hi Abhijeet,
Yes, you are right that squidoo and hubpages are a good way to get decent traffic. But there are a few things I would like to mention a few things –
1. Not every lens made on Squidoo or Hubpages makes it to the top, inorder to receive traffic.
2. The traffic you get from them are not the most targeted one.
Yeah, One of the most important thing in getting more traffic is Link Building, which makes your rank better in search engines, because search engines consider quality back links to rank the websites. So if you make good strategy link building, then there will be better chance for your website to get high traffic.
Yup, I have already covered optimizing your website for search engines and this comes under that.
Getting active on social media sites is necessary for acquiring more traffic for your website. And I have to agree that creating squidoo lenses is a great means of boosting your website traffic.
That’s great tip Akash ….for website promotion we must have good traffic and for generating traffic we must get many backlinks …there are lot of seo techniques used for generating traffic and i hope your article will be really useful to all ..all your tips are very clear and you have written in very good descriptive way which make us to understand the concept clearly
Great outline Akash – but i have to stress on the importance of building great content – even if you get high traffic to your website but dont offer them much, you will not benefit – build content and traffic together.