In Blogging, Selling Ad-Space directly rather than using any 3rd party services like Google Adsense could be a great way to make money blogging. Advertisers love advertising on blogs since the content is keyword rich and generally people trusts bloggers more than any e-commerce sites.
There are many reasons why selling Advertising Space for Banner Ads is a better alternative to Adsense or any other ad-networks. Here are a few of them:
- You have complete control over who advertises on your site and when.
- You don’t lose a chunk of your profits to commissions. Ad networks charge anywhere from 20-50% for placing ads automatically on your blog page/s.
- You can Sell Ad Space based on time and not rely on clicks or impressions to get paid.
- Since Ad Networks have an oversupply of inventory (Ad Space) to sell, they discount your space to advertisers up to 90% according to the Internet Advertising Bureau. That means less revenue in your pocket.
Continue reading 5 Things To Keep In Mind While Selling Banner Ads On Your Blog