Google Plus One Votes

This is a guest post by Jesse Langley from

There’s a corollary to the famous P.T. Barnum quote, “There’s a sucker born every minute,” and it is: “and when they grow up they buy +1 button votes.”

The phrase itself might not stick, but bloggers who see shiny gold in any of the numerous ads by companies selling such things should stop and say, out loud, one mind-clearing word: Panda!

What are the odds that the search-engine force that introduced that most recent of updates to its own algorithm won’t be able to detect – and downgrade – sites using such black hat gaming schemes?

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