viral traffic generation

This is a guest post by Ben Farmer from Ivory Design.

Memes are created, appreciated and adored by all kinds of people. Business owners and online marketers love them because they’re a great way of enticing traffic to your site: legions of geeks like me will waste hours (literally hours) giggling at and sharing these weird little pictures we find funny.

Graphic and web designers love them the way head chefs and food critics secretly love McDonald’s: after a lot of hard, carefully thought out work, goofing off with a picture of a crazy dog with the caption “ermahgerd” is junk food for the eyes. And the Internet using public loves them because most of them are brilliantly funny. Some border on Dadaists weirdness and some border on artistic genius, but they all give the same end result: me giggling in a very undignified way, before clicking “Like” or “Pin This”.

It’s not so easy as jumping on whatever bandwagon’s currently getting the most Pins or Re-tweets, however: there are a couple of guidelines you can follow to ensure that a geek like me will giggle at your meme rather than hate or, worse, ignore it.

Follow me, geekbaiters!

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