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This is a guest post by Steven from

Offline companies spend millions each year perfecting the packaging of their products, because they realize the color schemes and the outward design of the packaging can affect the products bottom-line.

Visual stimuli can attract an individual to a particular product or it can have the exact opposite affect if the stimuli isn’t appealing to the eye.

These facts are critical to bloggers and webmasters because the visual appeal of your blog can affect how a visitor responds to your website. A poorly designed blog can have a repellent affect which will cause visitors to hit the back button. This will inevitably lead to a higher bounce rate and recent signals suggest that Google is taking a sites bounce rate into consideration when ranking a site or webpage.

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