This is a guest post by Anil Gupta from

Twitter is a great place for bloggers, internet marketers and even celebrities who are making an entry into it. But most of these users are not fully optimizing the potential of Twitter. Celebrities don’t need to do that, but bloggers and internet marketers need to be careful with Twitter.

It is important to understand that Twitter is not all about setting up an account and start tweeting. Your Twitter followers can be a source of great profit for you.

But due to a few mistakes, it is easy for many bloggers and internet marketers to lose focus on how to really optimize Twitter. The importance of Twitter as a branding tool cannot be undermined.

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